Build A Teaching Team Will Grow Your Martial Arts Business
February 25, 2009 at 1:33 pm Leave a comment
Setting up a Leadership Program is essential for your martial arts schools success if it is to continue to grow. There will come a point when you can’t physically do everything yourself, or what happens when you need some cover this is where your Leadership Team comes in.
Martial Arts business is a specialist area which means it is easier to develop your own future staff than it is to take a chance on advertising externally for someone you don’t know that much about and has already has been taught certain habits good or bad by someone else.
For your students to take the Leadership Program seriously and be fully committed it is best to charge them for the privilege of your knowledge and the expert training they will receive. This program should be one of the most expensive you offer, between 50-100% more than your most basic program. You can have a separate class for your leadership program, here are some ideas for content.
LEADERSHIP HONORS DEGREE
Includes all the Black Belt Diploma Benefits
XMA Type Martial Arts Training or something exciting not taught as part of your other programs
Elite Presentation & Performance Training
Advanced Personal Development Programme
Self Awareness & Understand Others
Leadership Training
Public Speaking, Communication Skills, Confidence Training
Assistant Instructor Coaching Certificate
Leadership Uniform
In a 1 hour class you could split in the following way:
Personal Development Training – 15 mins
In this section you could use Stephen Coveys “7 Habits” or Anthony Robbins “Personal Power” program or others and pass on the knowledge you learn by teaching it to your students. Try and be creative in your teaching and don’t just talk to your students. Use exercises, discussions and games they work really well.
Leadership Training – 15 mins
In this section you could alternate between the teaching and systems training of your school, for example you might have the students learn and practice the telephone procedures for one month, and then have them work on the teaching subjects for the next month then move onto enrollment procedures etc. Remember to break the training down week by week without having the class go through everything too soon. You want the students to have a good time and learn whilst you develop new instructors.
Martial Arts Specialist Training – 30 mins
In this part of the lesson have a well structured martial arts curriculum that is exciting to learn and is not offered in any other programs in your school.
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Lee Mainprize is a martial arts business and marketing expert visit http://www.MAinstructor.com for martial arts teachers resources. |
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